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Violet Lim

Co-founder of Lunch Actually & Eteract.com

When it comes to the modern matchmaker, very few in Asia would be able to come close to Ms Violet Lim. Before Eteract.com and eSynchrony, Violet and her husband, Jamie, founded the premier modern dating company, Lunch Actually, in Singapore, Malaysia (Kuala Lumpur & Penang) and Hong Kong. She has appeared in over 1000 articles, television and radio appearances as well as the Singapore’s National Day Video in 2005 where she was featured as one of Singapore’s most aspiring people. She has also recently been featured as a dating expert on Singapore’s Channel 8 Reality Dating Show “Love in Progress”.

 

In less than two years, Violet established Lunch Actually as Singapore’s premier modern dating company. She is responsible for the marketing and publicity, and is also the spokesperson for the company.

 

Within 12 months after Lunch Actually was set up in Kuala Lumpur, Violet appeared in numerous write-ups in major newspapers (English, Chinese and Malay) and in over 12 magazines (e.g. Newman, Female and Harpers Bazaar). She was also a columnist on the relationship Q&A in Cittabella Malaysia, New Man Malaysia and HerWorld.com.

 

Besides Singapore, Malaysia and Hong Kong, Violet has also appeared in many publications in other countries (e.g. United States, Japan and Australia). She is also the author of bestselling dating book “Lessons From 15,000 First Dates”.

 

At the worldwide Matchmakers conference held in New York by the Matchmaking Institute in 2009, Violet was a panelist where she shared with 80 fellow matchmakers around the world about Business Models and Expansion Strategies and Matchmaking in Foreign Markets. Currently, she is the Executive Director and the Principal Trainer of Matchmaking Institute (South East Asia) where she trains matchmakers and aspiring matchmakers from all around Asia.

 

Violet is also the Charter President of the Association of Dating Agencies and Matchmakers (Singapore).

 

Violet maintains a personal dating blog (www.violetlim.com) where thousands, visit monthly, to read about her views on dating and relationship matters. Recently, her blog ‘Diary of a Matchmaker’ won ‘The Most Insightful Blog’ at the Singapore Blog Awards 2010. She is a natural “star” and is also currently spearheading several business developments like workshops for singles and date coaching.

 

Interesting facts:

 

  • Violet possesses a Degree in Law from the University of Manchester and a Masters in Industrial Relations and Personnel Management from the London School of Economics, but decided to venture into the matchmaking industry upon observing her friends and colleagues having little time for love due to their busy work schedules.
  • Violet was the first Asian to be certified by the Matchmaking Institute, United States (New York). She also currently sits on the Matchmaking Institute’s Board of Professional and Certified Matchmakers.

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